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Marketing Manager Salary by State (2026): Complete Table + FAQs

Marketing managers lead campaigns and teams whose pay varies a lot by market and industry. This state-by-state table from the latest official U.S. BLS OEWS release shows hourly, monthly and yearly wages.

Source: U.S. BLS OEWS (latest release) · Last verified: 2026-10-08 · Methodology

Marketing Manager pay by state at a glance

StateHourlyMonthlyYearly
Massachusetts$102.52$17,769$213,230
California$99.93$17,322$207,860
New York$97.35$16,873$202,480
New Jersey$95.39$16,533$198,400
Colorado$94.33$16,351$196,210
Virginia$94.20$16,328$195,940
District of Columbia$93.30$16,173$194,070
Minnesota$92.22$15,985$191,820
Washington$89.23$15,466$185,590
Connecticut$86.22$14,944$179,330
North Carolina$83.49$14,472$173,660
South Dakota$82.88$14,366$172,390
Oregon$82.66$14,328$171,930
Montana$82.10$14,231$170,770
Illinois$81.91$14,198$170,370
Georgia$81.22$14,078$168,940
Kansas$78.84$13,665$163,980
South Carolina$78.20$13,554$162,650
New Hampshire$77.70$13,468$161,610
Maryland$77.04$13,353$160,240
Texas$76.83$13,318$159,810
Pennsylvania$76.57$13,273$159,270
Florida$76.45$13,251$159,010
Maine$75.52$13,090$157,080
Wyoming$74.92$12,987$155,840
Utah$73.12$12,674$152,090
Arizona$73.12$12,673$152,080
Michigan$72.52$12,571$150,850
Indiana$72.52$12,569$150,830
Idaho$72.47$12,563$150,750
Arkansas$71.26$12,353$148,230
Ohio$70.87$12,283$147,400
Tennessee$70.00$12,133$145,590
Wisconsin$69.86$12,108$145,300
Missouri$69.63$12,070$144,840
Iowa$67.24$11,656$139,870
Kentucky$66.50$11,526$138,310
North Dakota$65.75$11,397$136,760
Oklahoma$65.65$11,380$136,560
Louisiana$65.49$11,351$136,210
Alabama$65.06$11,276$135,310
Nevada$64.62$11,201$134,410
Hawaii$63.54$11,014$132,170
New Mexico$62.82$10,888$130,660
Alaska$62.79$10,883$130,600
Nebraska$61.23$10,613$127,360
West Virginia$58.24$10,095$121,140
Mississippi$58.06$10,064$120,770

The states that pay the most

Based on the data above, the top-paying states for this occupation are Massachusetts, California, New York, New Jersey, Colorado. Always compare pay against cost of living — a lower dollar wage in a cheaper state can win.

  1. Massachusetts — $213,230 a year
  2. California — $207,860 a year
  3. New York — $202,480 a year
  4. New Jersey — $198,400 a year
  5. Colorado — $196,210 a year

Frequently asked questions

Which state pays marketing managers the most?

The table above ranks every published state and Massachusetts currently leads. Retail, tech and agency hubs typically sit near the top.

What is the average marketing manager salary?

The U.S. mean marketing manager wage is about $177,770 a year (about $85.47 per hour) in the latest BLS OEWS release, with a median near $166,790.

Should I negotiate as a remote marketing manager?

Remote roles are often benchmarked to the company's base location — compare both your local column and the employer's base state column.

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